#SuperMarioBrosMovie success was powered in part by broad appeal. Exit polls showed 70% of US aud was non-White. Breakdown:

40% Latino
30% White
14% Black
10% Asian
6% Other

Multi-generational appeal: over/under 25 split was 52/48. Definite male skew with 59%. #SuperMarioMovie

— Gitesh Pandya (@GiteshPandya) April 9, 2023