I live dangerously...
In all seriousness, I just don't like the style of art. And for me, my reason for reading, buying and collecting is 70% artwork, 30% story. Good art can carry a poor to average story. I have a hard time finding the opposite, personally, because comics are so visual. I appreciate how the style changed and appealed to people at the time but for me, I never liked it.
So for me, gimmicks combined with everyone trying to be like Todd McFarlane and Jim Lee ruined comics. The desire to buy and read something created between 1990-2000 is nil. I just find artists from earlier were more distinct. I can tell a Ditko from a Kirby from a Kane from a Romita from a Steranko from a Sienkiewicz and I love that. In the 90's, it all looks like some house style pumped out to the muscle and chesty loving masses.
But perhaps this is a discussion for elsewhere....wouldnt want to distract the original poster from getting responses he cares about.