Not asking, demanding.
Even demanding equal representation is good, as long as it doesn't mean that you have to exclude people based on race and gender. How would that happen? Employing more people?
I think "EQUAL representation" is rasist, if you don't consider merits. For example I would consider it be rasist to demand that only 1,4% of movie makers and journalist should be jews, even thou that would be "EQUAL representation".
A demand of not discriminating based on race and gender, only to employ based on merits. That would have been something everybody would have benefited from in the long run.