Grade Hit on a Missing Add? 3 3

[Conacon]

So I was able to snag that grail 181 with the Marvel Value Stamp intact. Unfortunately, there was an ad page earlier in the book with an ad tore out. Apparently somebody needed x-ray glasses and they needed them right away! 

Questions:

What does it do to the grade to have an add tore out (see pics)?

Would it be better to take the green label to see the score without the defect?

Does the gravitas of the book play any role in this for good or bad?

My plan is to get it graded and sell it, so we're looking to maximize the sale price. 

 

[Funnybooks]

It should receive a Qualified Label, grade as if the page was intact and a notation will be placed on the label regarding the torn out ad and the affect on the story

[grendelbo]

@Funnybooks is right.

I seem to remember that CGC is a bit inconsistent when grading defects like this for an universal label.

Since the clipped ad effects the story, an universal grade would likely range from 0.5-1.5. Strictly speaking it ought to be a 0.5. IMO. I'd be happy to stand corrected.

[Conacon]

From what I've read, I think you're both right.

Can you choose to get a qualified label, or is it up to CGC? 

Now, would this book sell better as a universal 0.5/1.5 or a qualified 5.0?