Pulp Marketing - How Pulps Advertised Themselves 0

[waaaghboss]

On 1/25/2022 at 7:59 PM, Pulpvault said:

And here's another featuring a pulp character that made it big in comics as well.  This time it's for Tarzan, from the March 1940 issue of The American News Trade Journal.

The display it deserves indeed!  This is awesome, SS20 is easily one of my favorite comic books ever published.  

[Pulpvault]

Ad for the Clayton pulp chain from the June 1928 issue of The American News Trade Journal.

[Pulpvault]

And an ad for the Dell pulp chain from the March 1929 issue of The American News Trade Journal.  Some rarities here!

[Pulpvault]

Cover of the October 1929 issue of The American News Trade Journal, highlighting aviation mags, including several pulps from Fiction House, Clayton and Dell.

[Pulpvault]

A nice pulp feature that ran in the July 1924 issue of The American News Trade Journal.  Would love to have copies of each of these!

[Pulpvault]

Cover for the July 1936 issue of The American News Trade Journal, with some nice pulp titles featured.

[BernadettePaige97]

On 1/17/2022 at 7:12 PM, Pulpvault said:

Pulps ran ads in trade journals, writer's magazines and other pulps.  Some reproduced covers of various issues, but some used new art.  If you stumble across any that look interesting, post 'em here!

To start with, here's one from The American News Trade Journal (an industry publication for newsstands) for Fiction House from August 1928, which shows the editors of their various pulps.

However, now marketing has changed a lot and digitalized. I encourage you to read https://graduateway.com/essay-examples/digital-marketing/ to understand what I mean. This will be very useful for your understanding and do not hesitate to use this site. There are many interesting texts on various topics and many useful tools for students. You will not regret it in any case

Very cool combination ofart and advertising in these pulps! Thank you for creating this topic!

I wonder if we can see the development of such advertising in the 21st century, is there something similar now and quite popular?
Thanks in advance for the answer!

Edited April 30, 2022 by BernadettePaige97