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[EastEnd1]

On 2/22/2022 at 10:37 PM, RareHighGrade said:

What is the financial incentive in this for Rally Road?  Does it retain 50% of the 180,000 shares?  Thus, when the 90,000 available shares are no longer available at $10 per share and buyers become willing to pay $20 a share, Rally Road has just made $900,000?  My point is that Rally Road must be holding onto a large number of shares in order for this venture to be profitable for them.  And it's possible they could make this profit based solely on consumer demand for shares rather than on whether the actual value of the book has increased.  Can anyone here shed light on this issue?  Knowing how RR makes its profit would be useful in evaluating the safety of the investment.

It's a start up and start ups often begin by giving away services.  I've seen Rally profiled on CNBC (they gave it's Founder/CEO a 20 minute interview one afternoon).  They've got Wall Street money backing them and it's likely the company will start charging fees and commissions once (and if) it grabs a foothold.