OK, but by Rallys terms their board (insvestors & advisors) can buy the book, correct?
Scenario if they have an item that doesn't come up for sale often, say Star Wars #1 35 cent, and I own a well known auction house. I have buyers coming to me and asking for hard to find items. They offer to buy at $50k. I know I can buy that book from Rally for $25k b/c I'm on the inside track. I buy, appease investors and then sell to the person for $50k. The new realized market value is $50k, but there was an insider trading if you will and the "nvestors" lost $25k.