Twitter now requiring articles to indicate corporate sponsorship 0

[Bosco685]

With all the focus on information posted on social media which may be fake and/or meant to misinform, Twitter now requires such posts to indicate sponsorship.

Our first candidate...

This means Disney paid Variety to post this article. You know, the company people say definitely doesn't pay news sites or critics for more positive handling.

THE MOUSE RULES SUPREME!

[Bosco685]

I guess this means even when celebrities are posting based on a corporate marketing campaign (obvious or otherwise), they need to indicate this in the post.

Or, once again, Disney.

 

[Bosco685]

Or someone acting as an exciting fan that just wants to give gifts away - just because.

 

[Bosco685]

But now the 'just another post I want to share' approach seems to become less innocent.

 

[Bosco685]

Even the most innocent of post appearing to be someone excited to share their new hat.

 

[Bosco685]

 

 

[Bosco685]

 

[Bosco685]

Even as a joke in order to comply with the new requirements, it now becomes obvious.

 

[Gatsby77]

The FTC's required such disclosures on Instagram and Snapchat for 2+ years now.

My understanding is they revised the rules to include Twitter and other social networks this past January, and there was a major court case that added clarity to the rules (esp. about Twitter) in September.

[Bosco685]

7 minutes ago, Gatsby77 said:

The FTC's required such disclosures on Instagram and Snapchat for 2+ years now.

My understanding is they revised the rules to include Twitter and other social networks this past January, and there was a major court case that added clarity to the rules (esp. about Twitter) in September.

Now this makes more sense as this just started popping up. Including from accounts that look like any other average Twitter member all of sudden noting "#sponsored" with their posts.