Is it really?

I am just wondering about variant comics. I see all the time at mycomicshop all these Mark Jeweller variants that they are trying to peddle for three or four hundred percent more then the normal version. Mark Jewellers is just an advertisement in the comic. Do people actually consider this a variant and if so does CGC note that when they are grading? I have no intention of going for them as I don't consider them to be variants. Just wondering what others think.

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