Jon,
It's unfortunate that this happened and i do feel that there were issues with how everybody (not just the 3 of you involved) reacted to this in bad taste.
i for one consider you a friend as well as jerel and TJ, and just like other common friends we have, i was gutted to see a bunch of my friends fight over and get slammed over some comments and a single book.
you are a cool guy, and i think the same of the other 2. i've had nothing but positive interactions with all 3 of you and i'd hate to see any of this become such a contentious "us vs them" that was starting to brew in the sales threads. I'm glad that you, for moral or for your other friends financial reasons decided to kill this thing publicly.
are you ever going to be on speaking terms with them? maybe, but that is something that you and the others involved can work this through without the other outsiders from putting in their 1 1/12 cents.
from that other j