revat Posted April 17 Share Posted April 17 On 4/17/2024 at 3:27 PM, rlextherobot said: Mile High's business practice as laid out by Chuck is maintaining a large stock of items at high prices, which prevents them from needing to restock regularly. His philosophy is that Mile High is a destination since they will have more stock available than anyone else, although as noted above the grading is poor and seasoned collectors won't bother rolling the dice in the hopes of getting the book they're overpaying for in the purported grade. The customer base for Mile High is as far as I can tell: 1) People who don't know any better, or are too impatient to shop around. 2) People who can't find what they want elsewhere (and are again too impatient to wait for it to come up at a better price). So yeah. I think it's worth noting that any new business trying to get off the ground with this business model today would likely crash and burn. Because Mile High has been an established entity for decades and Chuck has amassed a lot of stock, they can make their money on fewer sales and thus keep their operating costs down. It seems nuts, but the business is at least outwardly still successful. Also, if you wait for the big sales, 50-60% off from MHC and you know in advance that the grading will be suspect, you can still fill large runs/collection holes at average prices or catch deals on comics that have blown up but prices haven't updated yet (if the timing matches). As stated, probably not sustainable for a new business, but they can make up for it with volume now since they're already established oldmilwaukee6er 1 Link to comment Share on other sites More sharing options...
