Well, the mid-century modern style of the architecture, clothing, etc. is something I'm into personally and wanted to include in the look of the book. In terms of the design -- Fonografiks had done these re-interpretations of various comics as '60s style paperbacks, and I really liked the look of those. Nate had worked with Fonografiks before, so when he suggested him, I was completely on board for that.
We knew we wanted a clean look to the covers, and I'd wanted to do put the credits and indicia on the back cover of a book for a while, but Fonografiks kind of took everything Nate and I said about all that and came up with the overall look of the covers.
In terms of the various articles and ads, with the articles, I'm generally suggesting something based on an existing sources -- the interview in issue one is from Playboy, the fact file in that issue is from an old feature that used to run in New Musical Express, the Nigel ad is a late '60s Volkswagen ad, etc. – but other things are just Fonografiks taking a vague idea and some copy and creating something from scratch. (The "Into Tomorrow" and "Trans-Island Skyway" ads are good examples of that.)
-e.s.
Eric Stephenson
Publisher
Image Comics, Inc.
www.imagecomics.com
Thanks so much for the response. That's a great explanation. I always feel like I'm reading an episode of Mad Men (mixed with something much more twisted) when I read the book. There are much much much worse things to feel as a huge fan of both. You hit the nail on the head with it.
In case you have time for follow-ups. As someone interested in the creative side, can you speak for the number of mock-ups, stylistic ideas that you went through before settling on this scheme that you have described? Did Nate and Fonografiks come through on the first shot, or did it take some tweaking? If it took tweaking, will we ever get a peek behind the curtain at early versions perhaps in the trades?
Keep up the great work. You the man