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This week in your Magazine collection.
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8,219 posts in this topic

So this magazine was out 20 years prior to the founding of Mad Magazine.

The missing-tooth, big-ears, floppy-haired, uneven-eyed, kooky-looking kid was a "meme" (or whatever those old-timers called it) dating back to the 1800s. He shows up in old advertisements for elixirs and all sorts of weird stuff. Mad Magazine toyed around with it a few times in the edges of their cover art (I think starting with comic #21 or something), and also in the little details of their first few magazines. Then for issue #30, they did a big version of the face, and it was one of their best-selling issues. So they kept using it.

 

Your Hullaballoo magazine is one of the earliest appearances in a magazine that I've heard about. You lucky dog.

I just googled Herman Toddlepopp. The only thing that shows up is this thread. :D
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