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Ditch Fahrenheit's Journal
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Started by Ditch Fahrenheit,

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Jeffro.

Jeffro.

Posted
Posted
10-23-14-empire-strikes-bock-6-00.jpg

 

Beer Wars: Film company Lucasfilm battles Empire brewpub over brew called 'Strikes Bock'

 

Syracuse's Empire Brewing Co. is facing an attack from a galaxy far, far away -- Hollywood.

 

The Armory Square brewpub recently applied for a trademark on a beer it calls Strikes Bock. Lucasfilm, producer of such movies as Star Wars and The Empire Strikes Back, has filed a legal notice that it opposes the trademark and the name.

 

Empire has been making the beer for about seven years, said owner David Katleski, but never applied for a trademark because it was only ever served on tap at the brewpub.

 

But Empire is now building a larger brewery in Cazenovia, where many of its popular beers will be bottled and labeled for sale in stores, restaurants and bars. That led Katleski to seek a trademark.

 

"The thing is the beer is called 'Strikes Bock,' not 'Empire Strikes Bock,' " Katleski said. "It's 'Strikes Bock,' by Empire."

 

Still, Katleski acknowledges the label on a bottle might make it appear like "Empire Strikes Bock."

 

I don't think I like that MoFro name. Ringing up my lawyer right now.

 

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