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Streaming service wars news and trends
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Started by Bosco685,

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Bosco685

Bosco685

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Amazon's nearly $8.5 billion deal to purchase the film and television studio MGM is official. The two companies announced Wednesday that MGM is now a part of Prime Video and Amazon Studios — cementing the merger that was first announced last May.

 

This is the second-largest acquisition for Amazon after purchasing Whole Foods. The purchase of the movie and TV studio behind iconic films like the James Bond franchise, Rocky, The Silence of the Lambs and Legally Blonde is just the latest in big-name media and streaming-service mergers.

 

It's unclear when Amazon Prime subscribers will start to see on the site the full MGM catalog, which includes more than 4,000 film titles and 17,000 TV episodes.

 

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Bosco685

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Along with their Star Wars counterparts, these super-powered series have become some of the most-watched TV shows around and have already garnered a handful of awards from various bodies. 

 

But not everything is right as rain, as some new data reveals that Marvel may not be having the effect on Disney+ that the Hollywood giant had hoped. 

 

According to new data from analytics firm Parrot Analytics (by way of Business Insider), the Marvel Disney+ series have been massive hits, but they have not done a great job in courting new subscribers to the service. 

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The data revealed that while most of the MCU streaming series like Moon Knight and Loki have similar growth trajectories week-to-week, they seem to only be hitting with existing Disney+ customers and not making as meaningful strides with enticing new users to jump on the platform. 

 

Parrot_MCU.thumb.PNG.d9ceccdc7167c063abbc73dbbdb8659e.PNG

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As for how Moon Knight is doing compared to its streaming compatriots, the Oscar Isaac-led series is ahead of Loki and Hawkeye, but behind WandaVision and The Falcon and the Winter Soldier in terms of demand at the same point post-release. 

 

There is no way around it - this data is surprising. How is it that the MCU Disney+ projects are some of the most-viewed streaming series, but fail to build on the subscriber base that the platform already has?

 

 

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Bosco685

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Disney is losing a whopping $1 billion for ending its licensing agreements that helped create content blocks necessary to bolster the Disney+ and Hulu streaming services in the previous years. In the latest Walt Disney investors call for Q2 2022, Disney execs explained that while streaming service subscribers were up, the $1 billion loss (or "revenue reversal") was a major hit to financials. As it was stated, Disney "owed a customer to early terminate license agreements for film and television content delivered in previous years in order for the Company to use the content primarily on our direct-to-consumer services."

 

Hulu and Disney+ have seen a drastic transformation under Disney's movement to claim a market share of the streaming wars. Hulu, in particular, thrived as one of the biggest go-to sources for television streaming content. The service had licensing deals in place to pull television and movie content from all across the network/studio map; however, as studios have all pooled resources into their own streaming services, the aging model of sustaining content blocks through extensive licensing seems to be quickly going extinct. Disney knows this more than most; the company has been spending the last decade making chess moves of building itself into an entirely in-house streaming and movie content leader. After the 2020 pandemic exponentially increased the rate at which streaming took the lead, Disney bolstering its in-house content and shaking off these agreements makes sense. Even though it comes at big cost. 

 

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Bosco685

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On 5/11/2022 at 6:43 PM, paperheart said:

had to pay NFLX to get back the rights to the Marvel shows

Disney tops streaming subscriber estimates, but a tepid outlook sends its shares tumbling

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Walt Disney reported subscriber gains for its flagship streaming service that exceeded analysts’s estimates, but tempered its outlook for the balance of the fiscal year and said it will trim spending on movies and TV shows.

 

“We’re very carefully watching” content spending, Chief Executive Officer Bob Chapek said Wednesday on a call with investors after the entertainment giant reported fiscal second-quarter results. The company lowered its projection for overall film and TV spending by $1 billion to $32 billion this year.

 

Streaming continued to lose money for Disney, though direct-to-consumer revenue rose 23% to $4.9 billion. The division — which includes Disney+, Hulu and ESPN+ — lost $887 million, compared with a loss of $290 million a year earlier. Disney attributed the bigger loss to greater spending on programming, content production, marketing and technology.

 

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Bosco685

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I guess the Amazon-MGM deal was not as done as was assumed.

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When Amazon announced back in March that its transaction to acquire the MGM studio for $8.45 billion was completed after the Federal Trade Commission elected not to challenged the transaction, the government agency issued an ominous-sounding  statement: “We reiterate that the Commission does not approve transactions and may challenge a deal at any time if it determines that it violates the law.”

 

Now that statement is starting to seem less like an idle threat. The FTC has revamped its antitrust probe of Amazon and begun “asking questions” about the MGM deal, according to a Bloomberg report published Tuesday.

 

What seemed like a done deal just a short while ago is starting to look less like a sure thing, which means the e-commerce giant could be on the verge of another round of conflict with FTC chief Lina Khan, a notorious longtime critic of Amazon who was expected to be an aggressive antitrust opponent to the company.

 

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