These books are not difficult to get if you truly have interest. Independent publishers historically have not served up their offers up a silver platter the way DC and Marvel could.
I have 7 stores within a 70 miles radius of my house that all carry new books. Not one of them even knows about this company. I think I can call one shop about 90 miles away that might carry them because he specializes in indy books. But I have a real hard time calling this company an indy company with the financing they have behind them. This isn't Arctic, Scout, or other small Indys.
If you are dead set on in person purchasing or after the illustrious buttons/sticker, I agree it is problematic. I am in the same boat, being in a pretty large market and there is no shops within 2-3hrs of me and I would not take time off to go be in person for any of the releases.
With that there are plenty of shops that have the books available online, each of the Bad Idea offerings I wanted I was able to order over the interwebs. Eniac #1 was the only one that was hard to get, and if I had missed that one in the 1st printing I likely would have not continued with the rest of the series.