As a relatively new person? Perhaps not, but not a definite no, less than a maybe.
Fondness and interest will be dependent on what knowledge you have. A sdcc would be a big embargo, and would offer little to someone who would be ignorant, imo, of what is in their heart for the hobby.
Like anything some may like lights and banners, but the back of this hobby rests on the like for comics. There may be more "options" at sdcc, but you can find the same at a LCS or small to medium size con. So there would be no "go big or go home" type of mentality for con attending, imo.
You may have exclusives or limited editions, but I would take a breather, as after the hubbub they may or may not be offered cheaper online later. At the very least youd see online what comes out of it by searching past sdcc exclusives. Some like to flip those, but there are genuine collectors too, so if you see something you "cant live without", go and attend.
After you have some comic cons and or visits to LCS under your belt, you may revisit the "options" part of sdcc.
More artists creators with prints original art and other "options". Cost of admission is steep for a newcomer, and you may just as well find the fondness and or other learning what you like and enjoy knowledge from smaller venues. No need to go through the big event so soon, as it may strain your relationship with the hobby, if done too soon.