You need to get on it and trademark that term before Marvel usurps it as yet another title. Get you your cut of all that Co-Existing Spider-Man variant money!
Seriously though, of all the lazy excrement (and its quite the pile of excrement) Marvel pulls in their current push toward total failure, the multi-verse thing has to be one of the worst. Oh, you don't like this guy as the Punisher? Well here comes Billy Badazz from Universe 12c49, and now that we've slapped a skully face on his chest, he's the new Punisher! Like it or else...we'll hastily throw another one together! No Logan isn't dead. He's just old. Somewhere else. Why? Because we can't let any cash grab go to waste...errr, I mean, because it's a tapestry. Yes, that's it, a tapestry...
Such a tragedy what they've done to their brand and their history.