• When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.

Paul Rudd is Ant-Man
1 1

1,296 posts in this topic

The film is not quite profitable yet. Considering from international after expenses they only take in 15 percent. Domestic take is around 50 to 55 percent after the theater gets their cuts. So this film at most only brought in around 108 million. You still have to figure marketing budget which would be around 65 to 70 million so the cost of the film is around 200 million altogether.

 

In reality, there are a number of things that would take away from any final profit number. That's why I avoid comparing profit numbers, because there would be a number of balance sheet expenditures that would come out of the final number (e.g. profit share agreements, regional unique fees associated with a given market). But there would also be income and other benefits that are hard to tie back to a given film (regional tax breaks to encourage a production in a given area; merchandising agreements that would counter any movie expense). If you find those figures for all these movies, please point me to them.

 

As far as the 15% overseas studio profit share, assuming a given studio doesn't have bargaining power to influence the final percentage, that's an easy number that gets thrown out without credible studio references or balance sheet details. But there is definitely a higher expense internationally since so many sources point out that detail.

Overseas is 40 percent take but after expenses it rounds out to be about 15 percent.

Link to comment
Share on other sites

Overseas is 40 percent take but after expenses it rounds out to be about 15 percent.

 

I read one of those articles in the Wall Street Journal that noted this as well. But then the reference source was 'Wall Street sources'. That's why I say it is not credible as to find out what all studios are sharing you would have to gain access to their balance sheets. Your average studio employee has no access to those details.

 

And with a region like China exploding at the box office, there is probably different revenue share terms compared to an alternative like Malaysia.

 

po2kuvh.png

Link to comment
Share on other sites

Considering how this film has performed domestically as well as the under performance of Avengers 2 and the Fantastic Four. The comic book film bubble has popped and we are on a way downward slope just like the horror fad of the 80's and the action films of the 90's.

 

That's quite a pessimistic view that doesn't necessarily match up with reality. Avengers 2 may not have been as successful as the 4th biggest domestic box office film in history, but it's still #8 on that list -- that's a downward slope? The film grossed almost $1.5 billion worldwide, and has the 3rd best revenue ratio of any of the studio's films -- I don't think Kevin Feige was crying himself to sleep with those kind of numbers. ;) And by the same logic, Empire Strikes Back should have been heralded as the beginning of the end of the Star Wars franchise, since it did a staggering $100 million less than the original film did in each of their respective initial theatrical runs, a far bigger percentage drop that what you've seen from the two Avengers films. Or not.

 

And comparing the FF disaster with Marvel Studios films is like comparing Rob Liefield to Jim Steranko -- they both might have been doing comics, but one of those was clearly not like the other -- and it was evident from the very beginning. The fact that FF bombed -- end of the summer release date, bad word of mouth surrounding the film almost from the beginning of production (remember the "The cast is being told not to read any of the source material" edict?), a lack of footage released or teasers leading up to the film (a sure sign that Fox knew they had a clunker on their hands), and all of it culminating in the director trashing his own film before it even released -- ALL of that makes FF's performance completely expected, and none of that should be used as a signal that the comic book film/TV "bubble" is bursting, no more than the performances of Catwoman 10 years ago, or GR: Spirits of Venegance only 3 years ago meant it either.

 

So far as Ant-Man goes? Through 27 days, its domestic gross is only about $12 million behind the 1st Captain America's totals. It's % drops per week have been slightly better than the 1st Cap movie as well. It's more than likely that it's going to end up grossing in the $165-170 million range when it's done. Think about that for a moment. Ant-Man -- a character than almost no one in mainstream America knew a year and a half ago (compared to Captain America, who had FAR greater name recognition before his film was released into the theater, had been featured in cartoons, a crappy DVD movie, and even television) -- is going to gross more worldwide. That's likely since it's already nearly matched the 1st Cap movie's total worldwide gross in just three weeks of release, with major release countries of France (where Cap did over $10 million), Brazil (Cap with $20 million), Mexico ($20 million), Italy ($8.5 million), etc, still to come.

 

The end result is that Marvel took a character with almost no name recognition and made a movie that, while not Jurassic World at the box office, was relatively well-received by critics and audiences, and will make real money for the studio, while building on their overall product and universe for the future. Not what I would call the beginning of the end. At least not yet.

Link to comment
Share on other sites

Considering how this film has performed domestically as well as the under performance of Avengers 2 and the Fantastic Four. The comic book film bubble has popped and we are on a way downward slope just like the horror fad of the 80's and the action films of the 90's.

 

That's quite a pessimistic view that doesn't necessarily match up with reality. Avengers 2 may not have been as successful as the 4th biggest domestic box office film in history, but it's still #8 on that list -- that's a downward slope? The film grossed almost $1.5 billion worldwide, and has the 3rd best revenue ratio of any of the studio's films -- I don't think Kevin Feige was crying himself to sleep with those kind of numbers. ;) And by the same logic, Empire Strikes Back should have been heralded as the beginning of the end of the Star Wars franchise, since it did a staggering $100 million less than the original film did in each of their respective initial theatrical runs, a far bigger percentage drop that what you've seen from the two Avengers films. Or not.

 

And comparing the FF disaster with Marvel Studios films is like comparing Rob Liefield to Jim Steranko -- they both might have been doing comics, but one of those was clearly not like the other -- and it was evident from the very beginning. The fact that FF bombed -- end of the summer release date, bad word of mouth surrounding the film almost from the beginning of production (remember the "The cast is being told not to read any of the source material" edict?), a lack of footage released or teasers leading up to the film (a sure sign that Fox knew they had a clunker on their hands), and all of it culminating in the director trashing his own film before it even released -- ALL of that makes FF's performance completely expected, and none of that should be used as a signal that the comic book film/TV "bubble" is bursting, no more than the performances of Catwoman 10 years ago, or GR: Spirits of Venegance only 3 years ago meant it either.

 

So far as Ant-Man goes? Through 27 days, its domestic gross is only about $12 million behind the 1st Captain America's totals. It's % drops per week have been slightly better than the 1st Cap movie as well. It's more than likely that it's going to end up grossing in the $165-170 million range when it's done. Think about that for a moment. Ant-Man -- a character than almost no one in mainstream America knew a year and a half ago (compared to Captain America, who had FAR greater name recognition before his film was released into the theater, had been featured in cartoons, a crappy DVD movie, and even television) -- is going to gross more worldwide. That's likely since it's already nearly matched the 1st Cap movie's total worldwide gross in just three weeks of release, with major release countries of France (where Cap did over $10 million), Brazil (Cap with $20 million), Mexico ($20 million), Italy ($8.5 million), etc, still to come.

 

The end result is that Marvel took a character with almost no name recognition and made a movie that, while not Jurassic World at the box office, was relatively well-received by critics and audiences, and will make real money for the studio, while building on their overall product and universe for the future. Not what I would call the beginning of the end. At least not yet.

 

Well put. I don't see how Ant-Man is anything less than a decent success for the studio, considering the state of the character within the public consciousness.

Link to comment
Share on other sites

So far as Ant-Man goes? Through 27 days, its domestic gross is only about $12 million behind the 1st Captain America's totals. It's % drops per week have been slightly better than the 1st Cap movie as well. It's more than likely that it's going to end up grossing in the $165-170 million range when it's done. Think about that for a moment. Ant-Man -- a character than almost no one in mainstream America knew a year and a half ago (compared to Captain America, who had FAR greater name recognition before his film was released into the theater, had been featured in cartoons, a crappy DVD movie, and even television) -- is going to gross more worldwide. That's likely since it's already nearly matched the 1st Cap movie's total worldwide gross in just three weeks of release, with major release countries of France (where Cap did over $10 million), Brazil (Cap with $20 million), Mexico ($20 million), Italy ($8.5 million), etc, still to come.

 

The end result is that Marvel took a character with almost no name recognition and made a movie that, while not Jurassic World at the box office, was relatively well-received by critics and audiences, and will make real money for the studio, while building on their overall product and universe for the future. Not what I would call the beginning of the end. At least not yet.

 

I definitely have no concerns with Ant-Man's success. But I wouldn't just assume Marvel could throw anyone into the suit and it would have been gold, or put anyone behind the camera and it would have worked. Marvel's ability to pick successful production teams, cast the right actors (though now the past few years actors are throwing themselves at Marvel) and then linking the stories in a way it feels like an on-going tale is part of the magic they have been able to achieve repeatedly.

 

- Michael Douglas: Let's not make light of his Hollywood legacy and box office draw. He usually associates himself with films that have the strength of story to pull people into seats. Even his delivery in 'Behind the Candelabra' was so rock-solid, you didn't question him much being Liberace. And I thought that was going to be horrible, and watched it just to see for myself. He nailed it!

 

- Paul Rudd: He may have starred in some movies that were far from successful. But he has also delivered better than average performances in productions as a voice actor (Monsters vs. Aliens; The Simpsons), comedies (Anchorman 1 & 2; The 40-Year-Old Virgin), and even oddball comedy-dramas (Wanderlust). At least he is consistent, and his name is well recognized though before now not a superstar.

 

- Evangeline Lilly: Lost made her a recognized name. But her work in 'Real Steel' proved she could perform outside of this show, though the movie was not a massive success. Even her work on 'The Hobbit' franchise helped her stand out in a massive casting that otherwise an actress could get easily lost in the noise.

 

- Peyton Reed: I had never heard of him before Ant-Man as a director. But once his name came out and I looked him up on IMDb, it was clear he had extensive experience as a director. So unlike F4 where they threw a one-time movie director at a franchise to relaunch the entire universe, Marvel went with a seasoned pro to replace the original director at a point that could have massively disrupted this movie's end product.

 

Add to this the wise Disney/Marvel marketing strategy to attract attention to this movie (mini billboards; linking it right up front with the bigger franchise) and it is no surprise this is at least a good success. And it will surpass the Revenue Ratio of 'Captain America: The First Avenger' (2.6X) this weekend. Though with Cap2, it is the second lowest Marvel movie to date with a much larger budget ($140 MM back in 2011 - $148 MM in 2015 compared to Ant-Man's $130 MM). So it should be passing that movie up by default.

Link to comment
Share on other sites

Considering how this film has performed domestically as well as the under performance of Avengers 2 and the Fantastic Four. The comic book film bubble has popped and we are on a way downward slope just like the horror fad of the 80's and the action films of the 90's.

 

That's quite a pessimistic view that doesn't necessarily match up with reality. Avengers 2 may not have been as successful as the 4th biggest domestic box office film in history, but it's still #8 on that list -- that's a downward slope? The film grossed almost $1.5 billion worldwide, and has the 3rd best revenue ratio of any of the studio's films -- I don't think Kevin Feige was crying himself to sleep with those kind of numbers. ;) And by the same logic, Empire Strikes Back should have been heralded as the beginning of the end of the Star Wars franchise, since it did a staggering $100 million less than the original film did in each of their respective initial theatrical runs, a far bigger percentage drop that what you've seen from the two Avengers films. Or not.

 

And comparing the FF disaster with Marvel Studios films is like comparing Rob Liefield to Jim Steranko -- they both might have been doing comics, but one of those was clearly not like the other -- and it was evident from the very beginning. The fact that FF bombed -- end of the summer release date, bad word of mouth surrounding the film almost from the beginning of production (remember the "The cast is being told not to read any of the source material" edict?), a lack of footage released or teasers leading up to the film (a sure sign that Fox knew they had a clunker on their hands), and all of it culminating in the director trashing his own film before it even released -- ALL of that makes FF's performance completely expected, and none of that should be used as a signal that the comic book film/TV "bubble" is bursting, no more than the performances of Catwoman 10 years ago, or GR: Spirits of Venegance only 3 years ago meant it either.

 

So far as Ant-Man goes? Through 27 days, its domestic gross is only about $12 million behind the 1st Captain America's totals. It's % drops per week have been slightly better than the 1st Cap movie as well. It's more than likely that it's going to end up grossing in the $165-170 million range when it's done. Think about that for a moment. Ant-Man -- a character than almost no one in mainstream America knew a year and a half ago (compared to Captain America, who had FAR greater name recognition before his film was released into the theater, had been featured in cartoons, a crappy DVD movie, and even television) -- is going to gross more worldwide. That's likely since it's already nearly matched the 1st Cap movie's total worldwide gross in just three weeks of release, with major release countries of France (where Cap did over $10 million), Brazil (Cap with $20 million), Mexico ($20 million), Italy ($8.5 million), etc, still to come.

 

The end result is that Marvel took a character with almost no name recognition and made a movie that, while not Jurassic World at the box office, was relatively well-received by critics and audiences, and will make real money for the studio, while building on their overall product and universe for the future. Not what I would call the beginning of the end. At least not yet.

 

Great post :applause:

Link to comment
Share on other sites

Considering how this film has performed domestically as well as the under performance of Avengers 2 and the Fantastic Four. The comic book film bubble has popped and we are on a way downward slope just like the horror fad of the 80's and the action films of the 90's.

 

That's quite a pessimistic view that doesn't necessarily match up with reality. Avengers 2 may not have been as successful as the 4th biggest domestic box office film in history, but it's still #8 on that list -- that's a downward slope? The film grossed almost $1.5 billion worldwide, and has the 3rd best revenue ratio of any of the studio's films -- I don't think Kevin Feige was crying himself to sleep with those kind of numbers. ;) And by the same logic, Empire Strikes Back should have been heralded as the beginning of the end of the Star Wars franchise, since it did a staggering $100 million less than the original film did in each of their respective initial theatrical runs, a far bigger percentage drop that what you've seen from the two Avengers films. Or not.

 

And comparing the FF disaster with Marvel Studios films is like comparing Rob Liefield to Jim Steranko -- they both might have been doing comics, but one of those was clearly not like the other -- and it was evident from the very beginning. The fact that FF bombed -- end of the summer release date, bad word of mouth surrounding the film almost from the beginning of production (remember the "The cast is being told not to read any of the source material" edict?), a lack of footage released or teasers leading up to the film (a sure sign that Fox knew they had a clunker on their hands), and all of it culminating in the director trashing his own film before it even released -- ALL of that makes FF's performance completely expected, and none of that should be used as a signal that the comic book film/TV "bubble" is bursting, no more than the performances of Catwoman 10 years ago, or GR: Spirits of Venegance only 3 years ago meant it either.

 

So far as Ant-Man goes? Through 27 days, its domestic gross is only about $12 million behind the 1st Captain America's totals. It's % drops per week have been slightly better than the 1st Cap movie as well. It's more than likely that it's going to end up grossing in the $165-170 million range when it's done. Think about that for a moment. Ant-Man -- a character than almost no one in mainstream America knew a year and a half ago (compared to Captain America, who had FAR greater name recognition before his film was released into the theater, had been featured in cartoons, a crappy DVD movie, and even television) -- is going to gross more worldwide. That's likely since it's already nearly matched the 1st Cap movie's total worldwide gross in just three weeks of release, with major release countries of France (where Cap did over $10 million), Brazil (Cap with $20 million), Mexico ($20 million), Italy ($8.5 million), etc, still to come.

 

The end result is that Marvel took a character with almost no name recognition and made a movie that, while not Jurassic World at the box office, was relatively well-received by critics and audiences, and will make real money for the studio, while building on their overall product and universe for the future. Not what I would call the beginning of the end. At least not yet.

 

Well put. I don't see how Ant-Man is anything less than a decent success for the studio, considering the state of the character within the public consciousness.

 

 

Decent success? It's Ant-Man. These numbers are a huge success for a character most people didn't even knew going into the movie.

Link to comment
Share on other sites

The past weekend's international numbers were updated, and Ant-Man had a slightly lower dropoff than originally posted (-38.2 instead of -38.9).

 

yICfx7i.png

 

And the box office keeps on trucking along.

 

igGIqJI.png

 

VYHYujd.png

 

pGz5AMu.png

 

Pending box office:

 

Italy (12 August 2015)

South Korea (20 August 2015)

Austria (27 August 2015)

Greece (17 September 2015)

China (18 September 2015)

Japan (19 September 2015)

Link to comment
Share on other sites

Decent success? It's Ant-Man. These numbers are a huge success for a character most people didn't even knew going into the movie.

 

Absolutely.

 

I know comic book fans that didn't have any idea who Ant-Man was, other than he existed. If GotG was an unexpected home run, this has got to be at least a triple.

Link to comment
Share on other sites

Decent success? It's Ant-Man. These numbers are a huge success for a character most people didn't even knew going into the movie.

 

Absolutely.

 

I know comic book fans that didn't have any idea who Ant-Man was, other than he existed. If GotG was an unexpected home run, this has got to be at least a triple.

 

:hi:

 

Been reading Marvel including almost all major superhero titles since the mid-80s, but Ant-Man seemed dumb so I had always avoided him. The film was really my first introduction to him. The movie making this much is a far greater success than I anticipated.

Link to comment
Share on other sites

Over $150MIL in 2 days less than a month. If this runs into October, as many popular August movies will on top of China and Japan's numbers, this is a big win for Marvel.

 

It already is a success for the simple fact that Marvel was able to generate $300M+ from a weak 3rd tier character.

 

Link to comment
Share on other sites

Over $150MIL in 2 days less than a month. If this runs into October, as many popular August movies will on top of China and Japan's numbers, this is a big win for Marvel.

 

It already is a success for the simple fact that Marvel was able to generate $300M+ from a weak 3rd tier character.

 

It just shows that you can wring blood from a stone if you do it properly.

 

 

Link to comment
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
1 1